Beauty Packaging Magazine
Article Archive

April/May 2008

What Men Want
Sales in men's grooming are up-and competition is, too. Here's what some brands are doing to lure even the average Joe to more sophisticated choices.

Lighten Up
Beauty brands taking a serious look at sustainability issues should look on the bright side and welcome timely opportunities for innovation and cost reduction. Here, some sound advice and some savvy solutions…

Multifaceted Metal
Due to its recyclable nature, metal is shining brighter than ever with brand marketers all over the world.

Keeping It Real
Covert and overt technologies—and online monitoring—can help keep your company’s revenues and reputation intact.

HBA Show Brings Fresh Ideas
Nearly 400 attend conference in New York City.

March 2008

Speaking the Same Language
Whether reaching out to Latinos via Spanish or English, marketers must go beyond words to show consumers they’re on the same page.

Online exclusive: Dual Beauty
Innovative beauty solutions house two products in unique packaging mediums.

The Final Touch
Brand marketers use various adornments to catch the consumer’s eye.

Airless for the Masses
Once restricted to the luxury market, increased competition has brought down costs and made airless technology an option for all.

Beautyworld Frankfurt
Creatively packaged products start off the year in style.

EX•TRACTS Show Selects Best New Products

January / February 2008

Online exclusive: Single-Serve Beauty
Unit-of-use products walk the line between consumer-friendly and eco-friendly.

P&G, Our Company of the Year
Innovations and acquisitions drive expansion

Fashionably Fragrant
A successful fragrance makes a fashion statement while staying true to the overall brand image.

Sticky Business
Labels need to adhere, identify, impress and inform—and do so in a legal manner.

Gateway to Asian Beauty
Asia is poised for the largest sales growth potential in the global cosmetics market in the next five years, and Western companies are making a beeline to claim their share of the sweet returns.

Simply Luxurious
Nude, one of the UK's latest eco-friendly skin care brands to launch in the U.S., uses the bare minimum in packaging to complement the \"less is more\" philosophy of its premium products.

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